NPS Benchmarks for SaaS
SaaS companies typically achieve moderate NPS scores, with strong performers standing out through exceptional onboarding and customer success programs. Product-led growth companies tend to score higher because their users self-select for product fit.
NPS Score Distribution
NPS scale: -100 to +100
Score Breakdown
+36
Average Score
+32
Median Score
+15
Bottom Quartile
+52
Top Quartile
+65
Top Performers
Tips to Improve Your NPS
- 1
Survey users after key milestones such as onboarding completion and first value moment.
- 2
Segment NPS by plan tier to identify where detractors concentrate.
- 3
Close the loop with detractors within 48 hours to prevent churn.
- 4
Use in-app surveys instead of email to boost response rates by 3-5x.
- 5
Track NPS trends quarterly rather than obsessing over individual scores.
Track Your Own Benchmarks
Stop guessing where you stand. FeedPulse tracks your NPS, CSAT, and CES scores over time so you can benchmark against industry averages.